Designers

Ulf Hanses is a playful functionalist with both depth and character. He has been with Playsam since its early stages and among other things, has designed Playsam's well-known Streamliner. The foundation for Hanses design work is toys with form, volume and proportion. Among those who have commissioned work from Hanses are Boda Nova, Ikea, Playsam and Handitech. Hanses has taken part in numerous design exhibitions both national and international and is represented at the Tokyo Toy Museum and Japan Toy Museum, among others. On numerous occasions, he has earned the distinction of Excellent Swedish Design Form.

Björn Dahlström is one of Sweden's premier furniture and industrial designers. His product designs are both aesthetically pleasing and functional, and are often distinguishable by their soft, fundamental forms. Those who have commissioned work from Dahlström include Playsam, Kasthall, Hackman/Iittala, Skeppshult, Fjällräven, Pukeburg and Atlas Copco. He has earned a series of awards and prizes both national and international, including Excellent Swedish Form (8 times), Furniture of the Year, Pleasant Home, Design Plus Prize, Frankfurt. He is also represented at the Röhsska Museum in Gothenburg and Victoria and the Albert Museum in London. Dahlström has worked as a professor at Konstfack and has taught at Beckmans School of Design.

Ola Wihlborg studied at Beckmans School of Design and has received a series of awards and grants, including the Red Dot Design Award and the Ikea Scholarship. Furthermore, Wihlborg has participated in numerous national and international exhibitions, such as "Stars" Galerie Pascale, Design Bienalen St. Etiene, Swedish Design in Tokyo, 100% Design London and Möbelmässan Stockholm. Among those who have commissioned Wihlborg's work are Ikea, Asplund, Playsam and Collection Pascale.

Drop is an innovation & design company based in Barcelona. We help our customers to innovate by designing exceptional products focused on user experience and relevant for business. From our design lab we experiment, create and materialize concepts into unique design solutions. 
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Björn Alskog is a toy designer above all else. His toys are anything but short-lived and many of them are beloved classics that can be found all over the world. In Alskog's work, color, form and function become a whole. Those who have commissioned work from Alskog include, Haags, Brio, Viking Toys and Aqua Play. Through the years, he has participated in numerous international design exhibitions and has earned both national and international distictions.

Dennis Ingemansson is a renown luxury designer in the superyacht industry. He is holding a Master Degree in Automotive Design from Domus Academy in Milan. Dennis Ingemansson designs innovative and elegant objects with a touch of classicism. More information at www.dennisingemansson.com

Eva Schildt studied furniture and product design at Beckmans School of Design in Stockholm, Sweden where she graduated in 2001. The same year she started working as an independent designer. Her commercial work has covered a wide range of commissions including furniture, products, textile design, accessories, packaging and curating. She often draws inspiration from nature, adding a poetic or humorous twist and plays with the forms and objects of our daily life. As well as working as a designer she has been a visiting lecturer at Beckmans School of Design in Stockholm, Iceland Academy of the Arts and most recently at Universidad Iberoamericana in Mexico City.

Jonas Forsberg has studied product design for five years at the Linnaeus University School of Design located on the grounds of the old Pukeberg Glassworks in Småland, Sweden. During this time some of his work caught the eye of Playsam’s CEO Carl Zedig that would subsequently lead up to his inclusion among the company’s line-up of designers. His first ever product was an interpretation of the famous 1924 world land speed record holder Mefistofele and was a direct result from the collaboration between the Fiat Automotive Company and Playsam. With a firm interest in everything motorized his designs are characterized by simple yet strong lines heavily influenced by a bygone era but always sporting a modern twist.

Kurdish-born designer Jangir Maddadi established the Jangir Maddadi Design Bureau in 2008, with the vision to develop products that challenge the norm and emerge triumphant in their quest for impeccable form and brilliant function. He works tirelessly to deconstruct the complications in everyday life. To invoke the perfect balance of simplistic beauty and uniqueness in objects, large and small. "My goal has been, and always will be, to achieve perfection in everything I create."

Patrik Pettersson is a lawyer who was retrained as a product designer at the Beckmans School of Design. His final project -- the exhibition, "Experiment as a Foundation in the Design Process" -- has received the Elle Interiors special honor of grant and has been shown at the Future Design Days Fair, as well as The Home and House Fair in Stockholm. He has already taken part in numerous exhibitions, including London Design Week, Paris Maison & Object and The International Furniture Fair Milan. Today Pettersson works with a variety of companies around Europe, including Habitat, The Cullberg Ballet, Playsam and Artek.

HC Ericson was a professor in graphic design and one of Sweden's leading graphic designers. He has attracted much attention with his book art formed of his own books -- books that he has authored, illustrated and designed. Over the years, he has collaborated with many companies, such as Lammhults, Kosta Boda, Vin & Sprit and Ikea. He has also had numerous additional exhibitions at Röhsska Museum in Gothenburg, The Royal Library in Stockholm and The Royal Library in Copenhagen. Ericson has also earned several awards and distinctions, including Excellent Swedish Form, The Gold Egg and Swedish Book Art, The Platinum Egg and Söderbergs Nordic Design Award.

ADDI is a design studio based in Kalmar and since 2006 we have provided creative and award-winning design for Scandinavian and international clients. We love to solve problems and strive to do it with style, if we also manage to put a smile on your face it´s a big plus!