Maserati

Playsam Design of Sweden started a cooperation with Maserati.

Maserati is an Italian luxury vehicle manufacturer established 1914, in Bologna. The Maserati tagline is "Luxury, sports and style cast in exclusive cars", and the brand's mission statement is to "Build ultra-luxury performance automobiles with timeless Italian style, accommodating bespoke interiors, and effortless, signature sounding power".

Maserati states: “The playful and elegant clean design of Playsam in combination with an over 30 year history of high quality production is a perfect match for Maserati and we look forward to launching the first products at Geneva Motor show in March, which will be Maserati Levante, Maserati Alfieri and Maserati 4CLT.